James Rose - Founder

James is Founder & Director of Rose Equity Partners, and brings over two decades of entrepreneurial experience; including starting, scaling and advising numerous high growth media and technology businesses.

As a commercial leader, James created significant shareholder value for PE-backed ventures - implementing effective GTM strategies, and leading revenue functions from £0.5m - £7M+.

He also worked cross functionally with product and development teams to devise, refine, and commercialise innovative SaaS products.

James now applies this operational experience to invest in and acquire businesses that have yet to reach their full potential.

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growth partner in Leamington Spa and United Kingdom

Kevin Steel FCCA - Fractional CFO

Kevin is a chartered certified accountant and Fractional CFO with 10+ years post-qualified experience who has built and sold an accounting firm and worked as CFO & COO for venture-backed startups and multi-entity organisations.

He specialises working with early-stage tech startups and established companies in the £1mm-£15mm revenue B2B space, leveraging systems and data to provide actionable insights along with providing operational & strategy support to executive teams.

He is best described as an "expert generalist" with a specialism in finance and is extremely tech-focused in his approach. He writes finance and strategy content regularly on LinkedIn and you can connect with him here. 

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